دسته‌بندی نشده

If you’re copying somebody else’s work and placing it on your

Content Curation Rules

Canada Goose sale This quote, making its way through the classrooms and corporate training centers, is one of the most substantial changes to the Internet that few people realize and it could alter the way you take on content marketing. But you have to do it Canada Goose Outlet ethically and legally. Canada Goose sale

buy canada goose jacket When canada goose black friday sale the Internet was in its infancy, users were uploading information at a profound pace. Statistics Canada Goose sale now show that more than 90% of all data in existence was created in the last 3 years than cheap canada goose uk all of history combined. buy canada goose jacket

canada goose clearance Because uk canada goose there’s so much available information, finding what’s important canada goose factory sale is next to impossible for the individual user. This is why we now live in the editorial age. It was only a few years ago that the most profitable websites Canada Goose Online were those that produced high quality content. Today, content curators websites like Buzzfeed and ViralNova that comb through existing content and push it to their viewers are some of the most profitable. canada goose clearance

As a content marketer, you know that creating high quality content is difficult and time consuming. The newest canada goose clearance sale research shows that it takes about 5 hours to produce something people want to see. Content curators simply find existing content already online and bring it to Canada Goose Jackets their own site(s). If you’re copying somebody else’s work and placing it on your website as your canadian goose jacket own, that is illegal by any legal standard. That includes a blog article, image, video, or anything else that somebody created. Just because you found it on a website, canada goose clearance blog, or Google Images canada goose uk black friday doesn’t mean canada goose uk shop you have the legal right to use it.

cheap Canada Goose Although the Internet, by its nature, is about sharing, copying someone else’s original work without permission and posting it on your website is not the way to curate or share content. cheap Canada Goose

canada goose black friday sale Not only is copying other people’s work illegal, it can cause search engines to demote your site in search results, and cause advertising canada goose outlet networks like Google Adsense to ban you. canada https://www.getcanadagooseoutlet.com goose black friday sale

canada goose coats on sale Content curators often cite fair use as the reason they are allowed to use somebody else’s content. canada goose coats on sale

canada goose coats Fair use is determined by the courts on a case by case basis. There uk canada goose outlet are few hard and fast guidelines. This makes it difficult for content creators to fall back on fair use as a basis for curating because they would likely not have the financial resources to defend a lawsuit in court. Don’t use fair use as your defense for curating. Instead, follow the curating rules to keep content owners happy. canada goose coats

Canada Goose Parka RELATED: Top Content Marketing Mistakes Canada Goose Parka

Canada Goose online Ethical content curators credit and highlight people that create outstanding work. Unless they have specific permission from the creator to use the entire piece of content, they write their own content saying why a piece is worth reading and then link to the original. If they do have permission to use the original piece on their own site, they do it in the way specified by the buy canada goose jacket cheap creator, including credit lines and links to the original content. Canada Goose online

۱. Then, be sure to quote and link to the original source.

canada goose store 2. Add Your Voice Remember, cutting and pasting is plagiarism. It’s also lazy. If you simply post a YouTube video on your website using Google embed player code, you’re not breaking any laws but if you aren’t adding your own comments or additional information, your readers may not regard your site as high quality and your site probably won’t rank well in search. canada goose store

Smart content curators canada goose uk outlet add their own content to material they curate. For instance, they comment about the original article canada goose and perhaps expand on the concept based on their buy canada goose jacket own industry knowledge.

buy canada goose jacket cheap 3. Use Other Sources Don’t base an entire post on one piece of curated content. Research the topic and study multiple articles and videos, don’t just rewrite a single piece of content. buy canada goose jacket cheap

canada goose clearance sale 4. Take it Down If They Ask If you receive a request to remove content from your site, do it immediately. As long as you comply with the request, you probably won’t hear from the person again. canada goose clearance sale

canadian goose jacket 5. Look for Shareable Content Sites like YouTube, Vimeo, many blog sites, and Canada Goose Coats On Sale major news organizations include options for sharing their content on your own site through RSS feeds, widgets, and share links. canadian goose jacket

RELATED: How to Identify and Prevent Content Theft

canada goose deals There’s a lot of debate about curation. Even the legal community disagrees on the subject. It’s canada goose coats on sale always best to remain on the conservative side of these issues. canada goose deals

canada goose Don’t get into a legal battle. They’re time consuming and canada goose store expensive and you probably don’t have a team of lawyers at the ready to defend you if a content owner decides to sue you. canada goose

If you’re going to use somebody else’s content, the safest way to defend yourself is to ask for their permission or use something that is clearly shareable. Otherwise, if you’re going cheap Canada Goose to curate content, talk to an attorney. Your business is much too important to Canada Goose Parka risk.

Canada Goose Outlet 2015 Attard Communications, Inc. May not be reproduced, reprinted or redistributed without written permission from Attard Communications, Inc Canada Goose Outlet.

Print Friendly, PDF & Email

دیدگاهتان را بنویسید

نشانی ایمیل شما منتشر نخواهد شد. بخش‌های موردنیاز علامت‌گذاری شده‌اند *

سئوال امنیتی *

همچنین ببینید
بستن
دکمه بازگشت به بالا